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Posts tagged ‘Clients’

New Article: Client Reactions to User Research Findings

As a design researcher, I’ve heard a lot of reactions from clients about the user research findings, both positive and negative. Fortunately, they’ve been mostly positive, but the negative reactions make for the best stories. I’ve written about those in my latest article in UXmatters: Client Reactions to User Research Findings. It includes the following reactions:

  • “Ho hum. Where are the designs?”
  • “We already knew that.”
  • “You’re wrong!”
  • “You talked with only 12 people.”
  • “Why didn’t you mention this problem?”
  • “The recommendations aren’t specific enough.”
  • “We could have done that ourselves.”

Read the entire article at UXmatters: Client Reactions to User Research Findings.

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